One standout label from the newest TTB approvals each week, with a profile of the maker and a link to their website.
The label for next year's Old Forester Birthday Bourbon just cleared the TTB: barrelled in 2016, bottled at 99 proof, from the Louisville brand whose founder's-birthday series dates back to 2002.
This is our first pick. Each new week’s pick will move this one into this list.
Each week we pick one label from the newest TTB approvals that stands out: a rare or limited release, an unusual style, high proof, a notable producer or great label art. Every pick links to the maker’s own website and includes a short profile of the maker, written from the maker’s site and the TTB record. A pick is not a review or an ad, nobody pays to be featured, and a label approval is not a release date.
Picks come from the latest weekly approvals in the TTB Public COLA Registry. Each one has to have a working website run by the maker, so you can read about them and see what they make. Pages are dated by the week the pick runs, which starts on a Monday.
One email a week with the most interesting new label approvals across whiskey, agave, other spirits and beer, plus the Pour of the Week.